Indoor & Outdoor Asset Tracking

Track Your Assets, Big or Small, to Gain Visibility that Drives Efficiency

Instantly monitor and manage assets wherever they are to orchestrate movement, prevent theft, optimize utilization, and increase labor efficiency.

45% Increase in Recovery of Stolen Inventory
30% Increase in Monthly Profit with Sell-Through Feature
94% Reduction in Manual Inventory Labor Time

Ready to Protect Your Inventory & Transform Your Operations?

Get a Demo

See Everywhere, All At Once

AutoTrace puts a finger on the pulse of your operations, giving you the real-time location of all your assets from larger assets like vehicles and equipment to smaller assets like keys or tools.

Improve Your Bottom Line

Real-Time Location Tracking

Visibility into asset location across all sites with intelligent alerting to prevent and recover stolen assets.

Streamlined Operations

Manage custom business workflows, automate inventory updates, and optimize asset utilization.

Sell-Through Option

Increase revenue and profit margin by re-selling AutoTrace to customers.

We've saved over $10M in recovered vehicle thefts [in the last year]
Directory, Category Management

Industries

AutoTrace is proud to serve customers across a growing number of industries. Find out how AutoTrace can provide value for your business by exploring the industries below.

Frequently Asked Questions

What kind of assets can I track with AutoTrace?

Just about anything worth tracking! One of our major advantages is that we’re integrated with a variety of different hardware options to offer the form factor and features to track any asset: - Large and small form factors for assets of any size - Embedded device integration for manufacturers to tap into pre-existing location systems if available - Weatherproof casings for rugged environments - Layered positioning technologies for seamless indoor and outdoor tracking - Wired-in devices for advanced telematics and wireless devices for simplified installation - Cellular, satellite, and WiFi connectivity options available around the globe

Do you integrate with the tools I already use? (e.g. my DMS)

Yes, we do! We understand the importance of seamless integration with your existing workflows. We offer pre-built integrations with popular industry tools like PEN and Authenticom for automotive dealers, John Deere Operations Center for agriculture, and many more. For custom integrations, we provide a comprehensive suite of REST APIs and flexible event streaming options to connect AutoTrace with your internal business systems.

Wait, I can make money with AutoTrace? How does that work?

Yes, you can! AutoTrace offers a unique opportunity to generate new revenue streams. If you sell directly to consumers (e.g., auto dealerships, equipment rental companies), you can offer AutoTrace as a premium add-on. This provides your customers with valuable peace of mind and protection for their assets, while also creating a new profit center for your business. It's a win-win!

How do you help with theft? Isn’t it already stolen?

AutoTrace acts as a powerful deterrent to theft, but even if an asset is stolen, it significantly increases the chances of recovery. AutoTrace allows you to instantly share real-time location data with law enforcement, enabling rapid response and effective recovery efforts. This not only protects your valuable assets but also helps bring criminals to justice. In fact, our customers have collectively saved tens of millions of dollars worth of stolen assets using AutoTrace.